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money
Free ROI calculator. Enter the initial investment and final value to get your return on investment as a percentage. Compare projects, campaigns and assets.
Enter your values and select Calculate to see the result.
Return on investment, or ROI, shows how much an investment gained or lost compared with what you put in. It is used to judge marketing campaigns, equipment purchases, property, shares and business projects on the same scale.
Enter the initial investment and the final value to get the percentage return. ROI does not account for time or risk, so compare it only between investments held for a similar period, and consider an annualised figure for longer projects.
((final value − investment) ÷ investment) × 100
Growing $1,000 to $1,250 is a 25% ROI.
Estimates only. This calculator gives a general estimate and is not financial, tax or legal advice. Rates, fees and rules vary by country and situation. Read our disclaimer.
Return on investment measures how much you gained or lost relative to what you put in: (final value − investment) ÷ investment × 100.
Yes. If the final value is lower than the investment, the ROI is negative. For example, turning $1,000 into $500 is a −50% ROI.
No. ROI ignores how long the investment took, so 25% in one year and 25% in ten years look the same. Compare investments over the same period.
For a realistic figure, include fees and costs in the investment and use the value you would actually receive after fees as the final value.